Local search in 2025 is undergoing significant changes, driven by AI advancements shaping how businesses are discovered online. For companies relying on local search for customer acquisition, adapting to these shifts is crucial for maintaining visibility and relevance.
With AI-driven updates altering search result displays and consumer trust dynamics, businesses must ensure their local SEO strategies are agile enough to keep pace with these evolving trends. The question arises: will businesses be able to align their strategies with the changing local search landscape or risk falling behind?
A recent study encompassing over 15,000 businesses and 1,200 consumers sheds light on the latest insights that can help agencies navigate the new rules of local SEO effectively. By staying ahead of AI changes and leveraging these insights, agencies can enhance their clients’ local visibility and competitiveness.
The upcoming webinar offers a platform to explore essential aspects such as current local SEO ranking signals, the impact of Google’s AI updates on local results, strategies to enhance visibility and consumer trust, and the identification and rectification of technical review signals affecting rankings.
As local search behavior evolves rapidly, the webinar becomes increasingly relevant in equipping businesses with real-world strategies to safeguard their local presence and capitalize on SEO insights for organizational growth. Mél Attia, VP of Marketing at GatherUp, will lead the discussion, providing guidance on adapting to the ongoing shifts in the local search ecosystem.
For those unable to attend the live session, registering for the webinar ensures access to the full recording, enabling individuals to benefit from the insights at their convenience. By leveraging reviews and local signals effectively, businesses can drive tangible SEO outcomes not just for 2025 but also for the future.
SEJ, a trusted source of information for SEO professionals, marketers, and entrepreneurs, delivers timely and relevant content to empower individuals in optimizing their businesses and advancing their careers in an algorithm-driven world.
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